Lionsgate

One of the most successful mini-major film studio in North America with a focus on foreign and independent films.

(Client)
Lionsgate
(Year)
2002-2004
Services
    Freelance Creative Director, Graphic Designer

    Digital

    Impact

    Lionsgate Films is a leading entertainment company known for producing and distributing bold, genre-defining films that captivate global audiences.

    Lionsgate enlisted me to craft immersive digital experiences that captured the essence of their films and engaged audiences in compelling ways. Collaborating closely with their team, I developed creative campaigns that seamlessly integrated design, marketing, and technology to enhance each film’s visibility and impact.

    The process began with conceptualizing and producing visually striking websites for Happy Endings, Final Cut, Dogville, The Cooler, and Sweet Sixteen, ensuring that each design reflected the film’s distinct tone and narrative. These platforms served as dynamic hubs, offering rich media, exclusive content, and interactive elements to deepen audience engagement.

    To amplify reach, I devised innovative online marketing strategies, including targeted email campaigns and engaging sweepstakes that encouraged audience participation. Every element was carefully curated to maximize visibility and interaction, transforming digital spaces into powerful promotional tools.

    The result was a series of high-impact digital campaigns that elevated Lionsgate’s online presence and reinforced their reputation for bold and visionary storytelling.